Purpose Concepts is a new SEO (Search Engine Optimization) & SEM (Search Engine Marketing) company in Albuquerque, NM.
SEO is a process where we optimize the website of a small business to be ranked higher in the search engines & SEM is a process of marketing that website on the internet.
As internet marketers, my wife & I focused primarily on affiliate marketing where we would help companies sell their products and get a commission off of the sale. So we learned all about marketing, search engine optimization, social media marketing, etc….But it was all focused on selling other people’s stuff.
As we began to share what we did our friends & family would show us their business website; over & over again I was blown away by the fact that they had nice looking websites but they were set up totally wrong for the search engines!
A simple thing like a ‘Title Tag’ or a ‘Meta Description’ was totally missed by their web developer. In one company, a simple 5 minute change took them from non-existent in the search engines to #1!
We really enjoyed helping our friends get their services ranked in the search engines. And that’s why we started this company. We want to help small business owners in Albuquerque get their services in front of as many people as possible!
We use a strategy for marketing your services that will get at least 3 of the top 10 spots on the first page of Google.
In reality, we would like to get all 10!
But a minimum of 3 is our guarantee!
To Your Success,
RK Castillo
I created a quick video going over Google’s Universal Search.
Google wants to diversify the search results for their customers. Meaning, they want a bunch of different types of content for a specific keyword search.
So….they will rank websites, blog posts, videos, images, books, etc….
Get Better Rankings in Google For Your Business
RK | MySpace Video
So…if you’re wanting to get more than one of the top 10 search results in Google, make sure to add a bunch of different types of content to the inter-web.
Or give us a call and we’ll do it for you.






